Rituals Cosmetics Confirms Data Breach of 'My Rituals' Membership Database
Dutch luxury cosmetics brand Rituals confirmed a data breach affecting its 'My Rituals' membership program.
Key points
- Unauthorized download of customer membership records from 'My Rituals' database in April 2026.
- Exposed data includes names, email addresses, phone numbers, dates of birth, gender, home addresses, and account details.
- No passwords or payment information were compromised.
Connected intelligence
Signal brief
Follow the organization, likely method and potential impact to explore connected Shadow Tier intelligence.
Organization
- Published
- Apr 29, 2026
- Updated
- Jun 29, 2026
- Confidence
- Medium
- Evidence
- 3 sources
Structured assessment
Signal analysis
This analysis groups the signal by industry, likely incident action and impacted security area. It helps compare this signal with other published signals without treating the labels as final determinations.
Threat source
Watch exposure paths that could affect data, operations or third-party trust.
Business impact
- Impact area
- Confidentiality
- Likely asset
- User or customer data, Server or cloud data store
Mentioned entities
Quick context
Questions about this signal
What happened in this signal?
Dutch luxury cosmetics brand Rituals confirmed a data breach affecting its 'My Rituals' membership program. An unauthorized party downloaded a portion of customer membership records in April 2026. The exposed data includes full names, email addresses, phone numbers, dates of birth, gender, home addresses, preferred store locations, and account types. Rituals emphasized that no passwords or payment information were compromised. The company detected and contained the incident, notified affected customers, and reported it to relevant authorities, including the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).
When was this signal reported?
Shadow Tier lists Apr 29, 2026 as the signal date.
Which organization is connected to this signal?
Rituals is the organization connected to this public signal.
Explore RitualsWhich impact area is relevant?
This signal is connected to data exposure and breach intelligence based on its reported consequences.
Explore data exposure and breach intelligenceRelated signals
Compare shared topics, actors and incident patterns before opening the full signal.
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